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Mobility Strategy & Customer Experience

Mobility Strategy & Customer Experience

Aug 21st 2013, 5:00 pm to 8:45 pm - New York City, NY

Mobile is a key channel for business today. There will be 10 billion connected devices by 2020 and 80% of the world’s population will have a mobile device in the next five years.

Offering exceptional mobile experience to consumers is a priority. However, delivering this experience is becoming challenging because of important decisions such as:

  1. Mediums: Mobile web, responsive web design and mobile applications
  2. Technology: Platform selection, architectures, integrations with internal and 3rd party systems
  3. Analytics: Customer & channel analytics, big data, master data management, data syndication
  4. Organization & process: Portfolio optimization, benefits case, cross-functional collaboration

All of these choices have far reaching effects on total cost of ownership and agility to change.

How should we think about mobility strategy in light of the overall Omni-channel experience?

Mobility strategy omni channel experience

We invite you to a peer networking & dinner event that will provide you an opportunity to hear from industry experts and business-technology leaders on the steps they are taking to address the future needs.

This is a complimentary, invitation-only event for business or technology decision makers in the digital areas. Please sign up and we’ll get in touch to confirm your participation.

Date/Time: Wednesday, 21st Aug 2013, 5:00 pm

Location: The Capital Grille, 120 Broadway New York, NY 10271

Attire:Business Casual

Agenda:

5:00 p.m. - 5:30 p.m.

Welcome, Registration and Networking

5:30 p.m. - 5:45 p.m. Introductory address
5:45 p.m. - 6:15 p.m.

Speaker session
Imperatives to define your Mobile Strategy and its impact on your technology choice

6:15 p.m. - 6:45 p.m.

Speaker session
Creating the true Mobile Experience for your consumers

7:00 p.m. - 7:45 p.m.

Panel discussion
Creating the true mobile enterprise – Challenges and Possibilities

7:45 p.m. - 8:45 p.m. Dinner and networking