Customer Management Vs Customer Expectation Management
Indian IT services companies take pride in themselves in building a service oriented mentality over the years, and perfecting the art of customer management. Countless people have highlighted the term “Customer Handling” in their resumes and public profiles. Many people …
Governance – Present and Future
The concept of governance has taken on new forms and broader definitions over the past decades. As a result of continuous changes in the business and operational landscape, there are several definitions in use – corporate governance, program governance, IT …
Project as a Complex System – Feedback loops
In my last blog, I said that a typical project is nothing but a complex dynamic system. At least, it shows all the characteristics of the complex system the way any other complex system typically would do. If the project …
Show Them the Money!
Throughout our careers, we hear buzz words without much thought regarding the real essence behind the words. Some of them, unlike many others, might even be intuitive, like Best of Breed, Best practices, Client-centric, Core competency, Customer-centric, Value Add, and …
Differentiation and Competitive Advantage
How does one differentiate between the good and bad in this crowded IT services market? – This is a question which almost every services company asks and spends (or wasting!) millions of dollars on consultants and external agencies to find …
Recent Posts
My Interactions with Customers – Key issues with partners in outsourcing Testing The Smart Machine – A Win-Win Proposition Key CPG Trends & Implications Can Gamification help achieve better adoption? Customer Management Vs Customer Expectation Management View all
Most Viewed
A fresh look at metrics and the marketing funnel (1832) Different Views on Consulting (1608) What is Consulting? (1500) B2B Digital Marketing (1313) Can You Entrust Your Services Partner With Your Demand Reduction Goals? (1054) View all
Most Commented
What is the difference between Marketing and Sales? (24) An inbuilt mechanism for innovation: organic & ecological (16) Mumbai Dabbawalas (16) Everything That’s Marketing (16) Corporate Blogging: It’s All About Engagement (13) View all
Vlog
Creating Sanity Amidst Test Methodology Madness – Webinar Series Transforming Test Organisation MindTree Vlogs: Role of Independent Testing in the Manufacturing industry A Look Back and A Look Ahead Some Brands Never Get Old View all
Cartlog
The Perplexed Scrum Master What’s in it for me? (WIIFM) When you are an expert on something, where do you learn from? Mantras for Communities FAA-some View all

Amit Kumar



Manish Grover
Girish Deshpande
Ajay Paul
Subroto Bagchi






