Retail Business Intelligence (BI) Framework

Retailers are seeking ways to fight commoditization through customer loyalty, building inventory visibility, and improving store operations. Information is ubiquitous, but insight has become rare. Successful retailers know that the key to success in today's environment is by becoming an 'insight-driven' retail enterprise, which is possible only with effective use of Business Intelligence (BI) solutions.

MindTree's Retail Analytics solution is based on our domain capabilities and technically proven RUBIC (Re Usable Business Intelligence Components) Framework. RUBIC shortens the time to market and enhances the quality, maintainability and performance of solutions with reusable components of KPI catalogues, data models and business scenarios which can be used on any existing BI platform. The analytics solution sets and data models have been built based on MindTree's experience in implementing complex DW/BI solutions for retail customers.

RUBIC helps retailers:

• Reduce the time to value for BI solutions by as much as 40%.
• Save from investing hundreds of person-months in custom data warehouse development.
• Realize a faster return on investment by reducing the need for a large and lengthy development effort.

Solution Description

The RUBIC retail framework consists of three key layers:

Data Integration Layer: The data integration layer comprises of out-of-the box data integration frameworks as well as reusable components encapsulating a variety of best practices that help in making BI implementations more flexible, scalable and nimble.

Intelligence Layer: The intelligence layer codifies all our DW/BI domain knowledge gained based on implementations across the retail industry into KPI catalogues, template data models and specialized analysis scenarios.

Presentation Layer: The presentation layer enables intuitive information delivery in the most relevant and user friendly way with its interactive rich data visualization components including GIS Maps, Bubble Charts. It contains multiple templates for dashboards and static reports for structured analysis and provides ability to create ad hoc reports for deeper unstructured analysis.

Why MindTree's RUBIC Framework?

• Improves operational efficiency by performing better analysis of supply chain, inventory, sales, merchandising, workforce, staffing and other store elements.
• Improves inventory analysis to manage inventory levels for maximum productivity and help ensure promotional inventory levels are forecasted and met.
• Enables effective pricing strategies by seeing how pricing changes affect sales on a per store basis.
• Helps in building successful, targeted promotions based on customer segmentation and purchasing patterns in specific locations.