MindTree Limited Provides mycibavision.com With the Tools to Help the World See Better

MindTree brings industry knowledge to support the growth of mycibavision.com from a Web site to a one-stop portal that offers a complete customer experience

February 16, 2009 - Warren, NJ

MindTree Limited, a global IT and R&D services company, announced today that it has worked with CIBA VISION, the eye care unit of Novartis, to spearhead the expansion and optimization of its Web site www.mycibavision.com. MindTree provided end-to-end development and deployment of the application used on the portal. The solution has resulted in an increase in North American Web orders for CIBA VISION.

CIBA VISION, headquartered in Atlanta, Georgia, is a global leader in the research, development and manufacturing of contact lenses and lens care products. The company’s mycibavision.com Web site required an overhaul and redesign. MindTree’s goal was to help CIBA VISION create a one-stop portal that would be a leader in the eye care sector for ease of use, robust functionality and overall customer experience. The mycibavision.com Web application back-end systems were migrated from PeopleSoft to SAP. This move led the way to a complete end-to-end, business-to-business solution, streamlined the supply chain process and ultimately provided a more informative and enhanced experience for the end user.

“MindTree’s business and technical acumen were important to us. From the beginning phase of the project, it was clear that MindTree had a grasp of our customers’ needs and the important technical redesigns required of this project,” said Paul Smyth, Head of Americas Customer Service, CIBA VISION. “Our www.mycibavision.com Web site is everything we wanted it to be: intuitive, robust and easy to use for our customers and potential customers. We are pleased with the outcome.”

MindTree’s role in creating the new portal for CIBA VISION began with identifying the best technical solution that would integrate with SAP. MindTree’s three-phase implementation schedule provided for the design, integration and deployment of the application. The work has achieved its objectives of adding operational efficiency to the portal, increasing its user base and most notably, growing CIBA VISION’s Web order volume in North America.

“CIBA VISION came to MindTree with a request to turn its Web site into one that was more flexible and could handle a higher volume of online orders. The application redesign equated increased functionality with increased revenue, and that’s what it has delivered,” said, Scott Staples, co-CEO of IT Services, MindTree Limited. “Here at MindTree, it gives us a great sense of pride to hit not only our clients’ objectives on the mark, but also our own.”

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