MindTree speaks to Ritesh Gupta to offer an insight into the app development and submission process for different operating platforms, mobile revenue models and HTML5 technology.
Travel industry, and indeed all others as well, needs to become more “context aware” in that sense. No longer is it sufficient to just know the physical location of the user – we’ll have to go much beyond that and be aware of other nuances in order to provide the complete experience consumers expect and deserve. ‘Context’ should include things such as pattern of past activities, future bookings, weather, social network, preferences, etc. And, another key to driving unique experience is to build mobile applications that will transform the device into a multi-functional one, such as using it for airline and hotel check-in process, airline boarding, room key, airport and hotel property information, etc.