The ‘ONE VISION’ engine, to drive visibility, accountability and profits for a Fortune 500 food and beverage major.

Executive Summary

This Fortune 500 food and beverage major was seeking a partner who had both the technology and the business expertise to address its customer master data systems issues.The limitations in their exisiting system was hampering their ability to meet new business opportunities and the launch of its major marketing initiative - Customer Connect, in its North American territory.

The key challenge was that their customer, distributor and bottler data was fragmented across multiple legacy systems and the dual maintenance costs were extremely high with limited to no ability to add new customer types.

MindTree with its technical expertise in MDM and its extensive industry experience collaborated with the client major to identify the shortcomings in their existing legacy systems, develop and implement a robust, enterprise-scalable Custom Master Data Management solution..

This solution has helped the client gain a ‘single window view’ to their customer’s data and is today the foundation for its beverage business growth while also catering to the master data needs of other divisions within the organization.