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APIs help business developers to do more with less

Radha R, Executive Vice President and Head – Digital Business, advises businesses to embrace the API revolution. From an Omni channel overhaul to a value chain digitization to a data analytics upgrade, the expanse of digital transformation projects that businesses might undertake can be a little overwhelming. As a result, Radha discusses the ‘scale out, not up’ and ‘do more with less’ concepts in order to explain where businesses should invest their dollars when there is so much to do.