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Survival of the differentiated - The new mantra of success for tier-2 service providers

As the global market evolved, mature buyers diversified their IT delivery footprimt beyond india and are sourcing services from location such as China, the Philippines, Brazil, Mexico, and countries in Central and eastern Europe to manage "concentration risk" considerations. However, despite the growth of these other emerging IT destinations, the US$27 billions Indian offshore IT services market commands approximately 50 percent of the global industry and ramains the single largest location for offshore delivery of IT Application Development and Maintenance(ADM) and Remote Infrastructure Management (RIM) services.