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APEX is a next-generation analytics platform that helps sell the right assortment, in the right quantity, at every store, on every sales rep’s visit. Based in the cloud, APEX will pool, validate and map three core types of data into a central datamart: DMS data from sales, stores and products, Syndicated third-party data from vendors such as Nielsen and Demographic data specific to the store’s region. Proprietary, self-learning algorithms then perform predictive modeling for the store in question and recommend Must Sell and Cross Sell products, and also make Out Of Stock predictions.


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