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Retail Experience Must-haves—2020 Edition


In this Virtual roundtable, we focus on helping retailers successfully navigate challenges being faced during the and post-COVID-19 era. New consumer behavior patterns are emerging and our panel of experts are here to break down how e-commerce and digital retail trends have shifted since the beginning of 2020.

We discuss best practices for keeping your customers safe and informed, how to implement the hottest digital retail experience, BOPAC—Buy Online Pickup At Curbside—and what this all means for the future of retail, including:

  • Key areas to modify in your full-funnel experience
  • Ways to leverage Salesforce Commerce Cloud, Marketing Cloud, and Service Cloud
  • How to address returns, holiday shopping, and more.

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