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Media & Entertainment

Modernize media strategies to succeed in the digital age

At Mindtree, we deliver IT solutions for the entire spectrum of media and entertainment organizations. We help clients optimize publishing and rights management, editorial workflow and content management, the distribution of motion picture applications and mobile media enablement.

The explosive growth of digital content is revolutionizing the media and entertainment industry. From downloading an e-book to streaming movies on a mobile device, real-time, mobile access to digital content has changed the way it’s being consumed. To lead in the digital age, media and entertainment companies need innovative IT strategies to track consumer behaviors, deliver timely content across multiple channels and explore new sources of revenue.

This means using technology solutions that enhance customer loyalty, monetize content to generate more revenue and streamline the media planning process. It also means exploring new IT strategies to gain a 360-degree view of customers, automate the media planning process, reduce lead time to production and track everything to the bottom line. The fastest way to get there is with an IT partner with emerging technology expertise and deep media and entertainment experience. Welcome to possible.

At Mindtree, we deliver IT solutions for the entire spectrum of media and entertainment organizations. We help these companies optimize publishing and rights management, editorial workflow and content management, the distribution of motion picture applications and mobile media enablement.

Mindtree helps media and entertainment companies succeed in the digital age through:

  • Re-Useable Business Intelligence Components to reduce lead time to production and deliver faster time to market
  • Media Planning and Collaboration Platform enabling advertisers, agencies and broadcasters to collaborate and execute more structured campaigns
  • Content Management to cost-effectively manage regulatory compliance, product information, media content and digital rights
  • Core System Modernization to reduce maintenance costs, improve user productivity and enhance customer service

Mindtree’s digital marketing teams develop content strategies and move seamlessly between traditional print and digital media to best fit the needs of media and entertainment organizations.

Solution

MWatch

Gain insights and perspective across your ecosystem. Without visibility across your entire IT infrastructure, you have no way to see and understand the combination of factors that create inefficient processes and escalate costs-and no way to identify opportunities for greater productivity and performance.

Services

Digital Services

Stay current with digital innovations

The migration of consumers from traditional to digital media brings with it a major shift in technology spending. To succeed, you need to decouple creative work from production work when it comes to digital marketing.

Data Analytics

Turn big data into intelligence and actionable insights

Big data unlocks hidden opportunities and insights. Mindtree turn technology into business outcomes by delivering information management, business intelligence and analytic solutions under one umbrella.

IT Strategy and Consulting

Define, design and execute IT strategies that drive business growth

Mobility. Cloud computing. Big data. They have radically changed the business landscape. To quickly turn these advances into competitive advantages, you need an IT consulting partner with innovative solutions, well-defined strategies and deep domain expertise.

Test Engineering

Get to market faster with less risk

Innovation turns good ideas into great products. Mindtree engineering research and development services transform your product visions into successful, real-world designs.

Infrastructure Management Services

Optimize performance and availability, quickly remediate issues

Tight budgets force IT managers to make tough choices. Do you spend staff time on time-consuming helpdesk, troubleshooting and remediation? Or do you use those resources to develop tools and services that advance your business initiatives?

EAI BPM

Drive continuous improvement and transform your business

High quality processes require a penetrating view into business operations to drive continuous improvement.

Application Development and Maintenance

Eliminate downtime and maximize benefits of critical applications

In today’s 24/7 business environment, application failure or unexpected downtime can frustrate end users and devastate your bottom line.

Enterprise Application Services

Maximize availability, agility and predictability

Failure, underperformance and downtime can have a devastating impact on your mission-critical applications.

Cloud

Winning in the Digital Age with Cloud

While all enterprise companies today have some type of cloud presence, few maximize the vast opportunities the cloud affords. The pressures are growing in competitive markets to accelerate cloud adoption company-wide or risk falling behind the competition. But understanding the need to move resources and applications to the cloud and doing so successfully are two different things. There are seven stages to a successful cloud-first journey, and each one requires a significant level of expertise to be done right.

Mindtree delivers a holistic approach to cloud transformation—from advisory to build, and from migration to management—that accelerates a company’s move to digital business

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