In today's fastpaced business environment, your sales team needs to be well-equipped to access information at their ﬁngertips to make critical business decisions on-the-go. Mobilizing trade promotion management (TPM) by allowing access to customer relationship management (CRM) systems accelerates decision-making, increases productivity and enhances customer service.
mPromo (Mobile Trade Promotion Management) is a SAP Mobile Platform based solution that empowers the ﬁeld personnel with tools to plan, execute and track trade promotion events effectively. The power of mobility provides ability to make instant decisions to plan and negotiate promotion events with customer. mPromo is also capable of executing what-if analysis, tracking promotion compliance and sending feedback to management.
Following reports are available to visually aid ﬁrm-up promotion plans and assess the performance
“mPromo (Mobile Trade Promotion Management) is a SAP Mobile Platform based solution that empowers the ﬁeld personnel with tools to plan, execute and track trade promotion events effectively.”
This mobile application with one view of the event calendar across different stores in the account portfolio provides a one stop utility for account manager, ﬁeld sales and retailer during promotion planning, analysis, formalization, and ﬁnalization through compliance tracking. The inherent challenges in offline conversations and compliance tracking are overcome with this solution. Promotion event discussions will be more information backed with promotion portfolio analysis which can be performed with what-if.
For more information on mPromo, please contact: SAP_PresalesIndia@mindtree.com