The Digital Pumpkin

The Digital Pumpkin is Mindtree’s unique digital innovation hub - an interactive space where multi-disciplinary teams come together to ideate, design and craft meaningful business solutions.

The Digital Pumpkin is a collaborative environment that helps clients accelerate digital innovation, conduct primary research and create functional prototypes and pilotable solutions. We synthesize consumer behavior insights, business insights and technology adoption trends into digital business solution concepts that resonate with our clients’ business goals.

The Digital Pumpkin offers a multitude of innovative digital solutions, accelerators and tools for clients to access and put into play including:

• Social Analytic Cell: Our social interaction solution translates chatter into actionable insights.
• Multi-channel site builder: Our content management system dynamically creates multiple website variations.
• Distributed Franchise Collaboration System: Our hub-and-spoke enterprise collaboration solution assists organizations with a distributed franchise base.
• Consumer Engagement and Loyalty Platform: A multi-channel consumer engagement and loyalty solution for enterprises.
• Next-Generation Unified Interface for Consumer-centric Organizations: Our user interface team focuses on integrating and aggregating complex enterprise systems.
• In-store Flash Deals Solution: Our gesture recognition technology improves retail conversion rates.
• Market Scouting: Our technology for evaluating markets through “inspire to buy” models.
• Virtual Assistant: A cost-effective digital innovation that uncovers customer disconnect in standard digital solutions.